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Service plans
Give your business a team dedicated to winning more customers. Compare our monthly digital marketing plans and choose the level of support that fits your goals and budget.
No setup fee. Month to month, cancel anytime.
Compare every inclusion$650 / month
Keep your site healthy, visible and publishing.
Start with LiteWhat’s included
Most popular
$2,200 / month
A dedicated strategist and campaigns in market.
Start with ProEverything in Lite, plus
$3,800 / month
Multi-location scale, no spend ceiling, priority on everything.
Start with PremiumEverything in Pro, plus
Choosing a plan
Each plan includes everything in the one before it. Read down the list: your plan is the last question you answer yes to.
Scheduled maintenance, a monthly Lumen audit with an action plan, fresh content and a report you’ll actually read.
If yesLite$650 / month
Start with LiteA dedicated account manager, a growth roadmap, PPC management up to $15,000 a month in ad spend and quarterly strategy calls.
If yesPro$2,200 / month
Start with ProNo spend ceiling, every location’s profile and social covered, priority maintenance and a strategy review every month.
If yesPremium$3,800 / month
Start with PremiumTorn between two? Start with the smaller one and move up when the results say so. You can change plans any time, with no penalty.
Every inclusion, side by side
| Inclusion | Lite$650 / month | Pro$2,200 / month | Premium$3,800 / month |
|---|---|---|---|
| Strategy and support | |||
| Lumen client portal and audits | Portal, monthly audit, page scans | Plus your own audits, 60 a month (1 seat) | Plus your own audits, 250 a month (5 seats) |
| Account manager | Shared support queue | Dedicated | Dedicated, priority access |
| Digital growth roadmap | Not included | Quarterly updates | Quarterly updates |
| Strategy calls | Not included | Quarterly | Monthly |
| Support response | 2 business days | 1 business day | 4 business hours |
| Website and content | |||
| Website maintenance | Monthly window | Bi-weekly window | Weekly, priority queue |
| Basic website development | As needed | As needed | As needed |
| Targeted website content | 1–3 posts | 3–5 posts | 5–8 posts |
| Content optimizations | Not included | Included | Unlimited |
| Campaigns and visibility | |||
| PPC management† | Not included | Up to $15,000 monthly spend | No ceiling |
| Google Business Profile | Not included | 1 location | All locations |
| Social media management | Not included | Up to 4 pages | Up to 4 pages, plus 2 per additional location |
| Authority building | Not included | 4–6 sources | 8–12 sources |
| Reporting | Monthly | Monthly, on demand | Monthly, on demand |
| Terms | |||
| Project build discount | 5% | 10% | 15% |
| Setup fee | None | None | None |
| Billing | Monthly, cancel anytime | Monthly, cancel anytime | Monthly, cancel anytime |
How a plan runs
We get access, agree your goals and what a good lead looks like, and run the first Lumen audit. On Pro and Premium, your growth roadmap comes out of it.
How onboarding worksThe work in your plan, on a schedule you can see: the audit and action plan, maintenance, content, campaigns and a report you don’t have to ask for.
What we report onWhat the month produced and what to change next. Quarterly on Pro and monthly on Premium. Bring changes in your business to your next review.
Book a callIn writing, before you sign
Your proposal puts these on paper before we start, so the plan means the same thing on the invoice as it does on this page.
What your ads will cost, which platforms we run, any setup work and any landing pages we build. Advertising spend is billed separately by the platform.
What a content item is, what an optimization covers, how we earn links, how many approval rounds you get and what we need from your team.
Your maintenance window, your support response time and who to contact.
FAQ
No. The plan covers management. Your ads are billed by Google or the platform straight to your account, so you always see exactly what you’re spending. Pro manages up to $15,000 a month; Premium has no ceiling.
No setup fee, and every plan is month to month. Review the listed scope and billing terms before choosing your plan.
A page or post written to win one customer question, reviewed by you and published with its links and metadata in place. Your proposal sets the length range and approval rounds, so a count here means the same thing on an invoice.
Lumen is the auditing tool we built and use on every client site. Every plan includes your client portal, with a monthly audit, a prioritized action plan, your reports and your numbers. On Pro and Premium your team can also run its own site audits between ours: 60 a month on one seat with Pro, 250 a month on five seats with Premium.
Yes. A website build, a competitor analysis or an automation project gets its own scope and schedule and runs beside the plan, with 5%, 10% or 15% off depending on your plan.
Yes, any time. Upgrade when you add locations or budget; step down if you need to. No penalty either way.
Next step
A new website, a competitor analysis or an automation build gets its own scope and price. Tell us the goal and we’ll quote it.
Get a project quote